A Simple Tip to Make Storytelling Easy

 

Listen to our daily blog-casts on Amazon. Enable our "What's Your Story" daily flash briefing and listen using your Alexa device!

I'm sharing a simple tip that will make writing social media posts, emails, livestreaming, recording videos, and delivering presentation so much easier --- and help you become a much better communicator as a result!

Click the video to listen to this episode of my Alexa Flash Briefing for more!

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Amy's Story

 

Listen to our daily blog-casts on Amazon. Enable our "What's Your Story" daily flash briefing and listen using your Alexa device!

Amy Minyard first landed in LIGHTbeamers Community lost and confused about what to do with her story. It was burning a hole inside of her, and once she figured out how to use it, a whole new Amy was born.

I invite you to listen as I share Amy's story.

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Who Would You Interview?

 

Listen to our daily blog-casts on Amazon. Enable our "What's Your Story" daily flash briefing and listen using your Alexa device!

Here's a fascinating prompt for you to use to create engagement with your audience, and showcase a fun piece of your own story in the process.

We recently offered up this prompt inside our LIGHTbeamers Community as a prompt for #wednesdaylive -- our open live-streaming day inside our Facebook Group.

Openly sharing things like "who would you interview" gives you a chance to really highlight a meaningful relationship or person you admire -- and then give you an opportunity to share more about why that person sticks out to you.

Tune in to this Flash Briefing to hear more.

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Interview with Amy Minyard

 

This girl has a story! Amy Minyard has overcome so much in her life -- a single mom who's victory over abuse, abandonment, and obesity is a testament to the power of a woman determined to rise.

She first appeared in the LIGHTbeamers Community about 3 years ago with a heap of a story, but had no clue what to do with it.

3 Years later, she shares her story with ease and is on a mission to teach other women the power of Self Love!!!

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My Story and How Lightbeamers Came to Be

 

I thought I’d share a bit of my story with you — as I am always encouraging you to share your story with your audience.

I realize not all of my listeners/followers really know who I am; you might not know the backstory on why I’m so passionate about storytelling and helping others find their story.

My journey began inside a CBS Television newsroom in Texas… where I was working the absolute worst hours ever trying to cut my teeth in the world of Journalism. I hopped around the southeast to a few different TV stations in the early years of my career — each step trying to land a better job with better pay and better hours.

While I loved those early years -- I learned so much about broadcasting, storytelling, journalism -- I also discovered I was completely in the wrong industry.

I did NOT love network news: The high-stakes pressure of gaining ratings; the rush to beat others stations to the story; the hovering over a police scanner waiting for...

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How to Upgrade Your Story Endings

 

Listen to our daily blog-casts on Amazon. Enable our "What's Your Story" daily flash briefing and listen using your Alexa device!

Maybe you've heard that all good stories begin with a really great hook --- a visual or statement that hooks you into the story and makes you want to know more.

But here's another element your stories really need --- a deep, meaningful ending.

Far too many stories endings being told in business today are too shallow. They are too corporate. They concentrate on rational, economic benefits like make more money rather than emotional outcomes that are more focused on how it changes their life.

Let's face it. Your audience doesn't really care about your product or service.... and too many businesses spin their stories in a way that makes the products or service the hero.

Your audience has needs that have nothing to do with your products or services. .... and it's important you figure it out.

When you begin to tell stories in your business that speak...

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The Importance of Testimonials to your Brand Story

 

Listen to our daily blog-casts on Amazon. Enable our "What's Your Story" daily flash briefing and listen using your Alexa device!

Do you actively seek out Testimonials for your business and brand? Let’s talk about Testimonials and why you need them.

The number one reason why brand stories fall flat is because there is no human connection with the story being told.
Far too many brands today are focused on their products and services rather than the emotional benefits. Companies are too buttoned up. It's time to drop the corporate veil and start sharing stories through the lens of a human being.

People can't see themselves reflected in a story of a faceless organization.

This is why testimonials, and stories of real-life humans is so valuable to your business.

Great emotional brand storytelling must be told by real people -- and it's going to be especially effective if those people are the closest to the front lines in your business.

A customer
A passionate Employee
A dedicated...

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Tips for Getting Over the Fear of Public Speaking

 

Listen to our daily blog-casts on Amazon. Enable our "What's Your Story" daily flash briefing and listen using your Alexa device!

I see this over and over again — people say things like, “Oh, I could never share my story publicly”, or “I could never speak in front of an audience.”

Maybe you say this to yourself…. and count yourself as one of those people. You’ve already convinced yourself you’ll never be able to tell your story to an audience because the fear is just too big, too enormous to overcome.

What’s happening here is you are putting the emphasis on your PERFORMANCE.

Thoughts like, “What if I stumble or mess up” and “Will people even like me?” create a judgement framework from which you are operating. You are making the story all about you. This creates a lot of pressure, and Your fear of sharing publicly will only increase. It’s a vicious cycle.

Instead, what I encourage people to do is...

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Women & Money: What You Need to Know

 

For too long, the financial business sector has been dominated by men.... and educating women about money has come from their perspective.

It's time women take back their power by owning their financial future!

This is an important topic for every woman on the planet. 

We are diving deep into this today with Nicholle Overkamp -- Founder & CEO of Wilcox Financial Group.

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Does Your Story Spark Joy?

 
 
 I have a confession to make. I spent almost all weekend binging on an original series on Netflix. I watched one episode after another of Marie Kondo’s Tidying Up — a series about decluttering your home. 

Now, hang with me here — because this is leading into something relevant to storytelling. 

If you’re not familiar with Marie Kondo and the Netflix series — the gist of it is she has a 4-part system that is helping people all across the world declutter their homes, clean out their closets, and organize their bathroom drawers. But it goes so much deeper.... 

In each episode, Kondo — who is Japanese and travels with a translator — arrives to help a particular family by showing them how to systematically go through their clothing, books, paper, and miscellaneous areas like kitchen drawers, garages, and sentimental items. 

What’s so fascinating about the show is the storytelling. You can learn so...

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