Becoming a Master Storyteller with Mark Carpenter EP: 124

When I meet and talk to someone who is as passionate about storytelling as I am, you can be sure I’ll bring on that individual as my guest on the podcast. And today, I’ve done just that.

Mark Carpenter is a Chief Storyteller who aims to help people teach, lead, sell, and inspire through intentional storytelling for business. He and I both value storytelling as a skill that’s underrated but so critical, and we hope to encourage more people to share their stories and use them to make a positive impact on their audience.

Listen in as Mark and I talk about:

• How a history book made him realize that he not only loved history (he used to think he hated it!) and that stories have a huge impact on teaching
• Storytelling as a serious skill you should intentionally include in your business if you want to become a leader that people will trust
• My own recent experience with a sales guy who shared his story with the company he was representing and how that made an impact on me
• The inspiration for his book, Master Storytelling, and the three things you can take away from it
• Plus!! A surprise gift from Mark for all Inside Story Podcast listeners

No matter what industry you’re in or what kind of business you have, storytelling can help your audience know, like, and trust you more. And even though it may not be easy at first, with practice, sharing your story and infusing it into your business will gradually become a natural component of everything you do. You just have to start.

Interview links
Check out Master Storytelling with Mark Carpenter
Connect with Mark on LinkedIn 

Did you miss our episode on how your story is an onion? Listen to it and learn how to peel back the layers to get to the heart of your story.