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Yesterday on the briefing, I took you through an exercise to help you work on your origin story — one of the 3 foundational pieces of storytelling you need to share with your audience. Your origin story is a piece of historical context that you can trace back to the beginning of your own story
Next, I want to introduce you to the 2nd foundational tool, which is your Transformation story.
With each of these foundational stories, you want to consider the message you are spreading to your audience with your work. Whatever it is you do, however you have an impact on others -- that’s what you want to keep in mind as you evaluate your stories.
Your Transformational story is that moment or series of events in your life & business when you experienced a big shift — a complete change in your perspective.
It’s sort of like...
If you’ve just stumbled upon this Flash Briefing, or my blog, you might not really know who I am or why I talk so much about Storytelling.
So let's dig into something called an Origin Story....
It's part of the 3 foundational pieces of storytelling I teach because every business owner and personal of influence needs to have these in their arsenal.
I’m here to help make storytelling easy for you — so you can get busy using it in your business and in your marketing to attract your ideal audience and grow your impact.
Here's a peek at my own origin story, then we'll talk about what this looks like for you....
For over 25 years, I’ve been working in the world of storytelling….as a journalist, writer, video producer, and speaker.
Way back when I was a kid even, I was fascinated by stories. I would stay...
Let’s talk about why your story matters and how Social Media has changed the game.
We have this thing now called old marketing and new marketing. Old marketing were the adverts and articles you’d find in magazines, newspapers, and billboards.
The new marketing is based more than ever in your ability to tell a good story…. and to do it in a social atmosphere, and reach so many more people as a result.
To some people, this feels very overwhelming, and I hear you!! Many of my clients lament to me they just want to give up because it feels so hard to put themselves out there… and many of them are so worried they won’t get it right!
Instead of looking at social media as rulebook you have to follow…. something that’s on your daily to-do list and a box you have to check off…. what if you viewed it as an opportunity to just have creative freedom to say, do, be whatever and whoever you want.
When I talk to women about weaving their...
How can you become a better Storyteller, and dig out the stories that are all around you?
I firmly believe the best storytellers of our time have earned their accolades as a result of years of practice.
So how to you practice storytelling? I think one of the best ways is through journaling.
Journaling is a sacred practice for many people who just need an outlet for the creative ideas, jumbled thoughts, and excessive words running around in their heads.
But journaling isn’t just about a brain dump — it’s about creating awareness.
Awareness is really the secret key that unlocks the golden door to storytelling.
Unfortunately, far too many people are running around in today’s world so busy being busy, they have no idea what’s happening around them, and they are clueless to the amazing stories that are...