Who Would You Interview?

 

Listen to our daily blog-casts on Amazon. Enable our "What's Your Story" daily flash briefing and listen using your Alexa device!

Here's a fascinating prompt for you to use to create engagement with your audience, and showcase a fun piece of your own story in the process.

We recently offered up this prompt inside our LIGHTbeamers Community as a prompt for #wednesdaylive -- our open live-streaming day inside our Facebook Group.

Openly sharing things like "who would you interview" gives you a chance to really highlight a meaningful relationship or person you admire -- and then give you an opportunity to share more about why that person sticks out to you.

Tune in to this Flash Briefing to hear more.

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The Importance of Testimonials to your Brand Story

 

Listen to our daily blog-casts on Amazon. Enable our "What's Your Story" daily flash briefing and listen using your Alexa device!

Do you actively seek out Testimonials for your business and brand? Let’s talk about Testimonials and why you need them.

The number one reason why brand stories fall flat is because there is no human connection with the story being told.
Far too many brands today are focused on their products and services rather than the emotional benefits. Companies are too buttoned up. It's time to drop the corporate veil and start sharing stories through the lens of a human being.

People can't see themselves reflected in a story of a faceless organization.

This is why testimonials, and stories of real-life humans is so valuable to your business.

Great emotional brand storytelling must be told by real people -- and it's going to be especially effective if those people are the closest to the front lines in your business.

A customer
A passionate Employee
A dedicated...

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Women & Money: What You Need to Know

 

For too long, the financial business sector has been dominated by men.... and educating women about money has come from their perspective.

It's time women take back their power by owning their financial future!

This is an important topic for every woman on the planet. 

We are diving deep into this today with Nicholle Overkamp -- Founder & CEO of Wilcox Financial Group.

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