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Yesterday we talked about how valuable getting Testimonials can be to help you tell the story of your business and the impact of the work you do.
I promised today a quick lesson on HOW to get really great testimonials from your clients and customers, so you have perfect little stories to share in your marketing.
The first step is to ASK — you have to make getting testimonials a priority and identify the avenue in which you can reach out to your clients and ask them for their valuable feedback. So asking is a big first step.
Once you ask — do you just leave it up to your clients to tell you whatever the heck they want???? NO!!!
You want to guide them by giving them a framework of questions you want them to answer.
This is key to getting really valuable feedback you can use.
Now just like the Story Formula I teach, you can use that same...